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Alexei Volkov

Head of Acquisition

Octo Media Group — iGaming Marketing Expert

About

Alexei Volkov is the Head of Acquisition at Octo Media Group, bringing over 11 years of iGaming industry experience to every campaign. His career spans senior acquisition and marketing roles across leading gambling operators, including a key position previously at MegaPari as Senior Player Acquisition Manager, where he developed and scaled player acquisition strategies across CIS and European markets.

At Octo Media Group, Alexei leads the agency's performance marketing function — designing influencer and streamer campaigns that are engineered around first-time deposits (FTDs), player lifetime value, and measurable ROI. He is a specialist in scalable FTD growth and multi-geography casino marketing, building systematic acquisition engines for crypto casinos, sportsbooks, and online casino brands operating in competitive regulated and unregulated markets.

His expertise sits at the intersection of streamer marketing, casino compliance, and performance analytics — giving him a rare ability to translate creative influencer campaigns into hard acquisition numbers. Alexei's frameworks for FTD optimisation and geo-targeted streamer selection have been adopted across multiple eight-figure iGaming campaign portfolios.

Areas of Expertise

iGaming MarketingCasino StreamingInfluencer MarketingFTD OptimizationCrypto Casino MarketingPlayer AcquisitionTwitch & Kick CampaignsStreamer Vetting

Published Articles

Work with Alexei's Team

Ready to build a scalable iGaming acquisition strategy? Book a free consultation with the Octo Media Group team.